Caro Emerald
 
A Night Like This
Back It Up
 
 
 

Occasionally an artist comes along whose innate understanding of their sound and aesthetic marks them out as a true original. Caro Emerald is one such artist. Building on the tremendous reaction to her debut single 'Back It Up', 2010 has been a year to remember for Caro Emerald as her lyrical tales of romance and deception over a blend of Samba, jazz, bossa nova, mambo and crackling vinyl have seduced fans wherever she has played.

The story of Caro Emerald and 'Back It Up' is one of rare serendipity of singer and song meeting and complementing each other perfectly. In 2007 the then-unknown Dutch singer received a phonecall from producers David Schreurs and Jan van Wieringen who had just written a song for a Japanese pop act with Canadian songwriter Vince Degiorgio. Their demo singer wasn’t available to record the vocals so they asked Caro to step in to record the demo for 'Back It Up'.

Caro liked the song so much that she added it to her live repertoire and a year later she performed 'Back It Up' on a local TV station in Amsterdam. It caught on right away: viewers just wouldn't stop calling and e-mailing about that lovely girl with her catchy song. A low-budget video on YouTube had a similarly overwhelming response with viewers wanting to know where they could buy the song.

But with only one song David, Vince, Jan and Caro started working on ideas for a full album. Inspired by films and music from the 40's and 50's the result is an exciting and hugely accessible collection of 12 original songs. The album features ballroom jazz, cinematic tangos, groovin' jazz tracks and infectious mambos that sound like they were recorded in 1951 in Hollywood's most famous recording studios. However the smoking beats, catchy songs and inventive production mark Caro out as a present-day phenomenon.

Such a distinctive style required its own label approach, so Schreurs and van Wieringen set up Grandmono Records to release 'Back It Up', Caro's debut single in The Netherlands on July 6 2009. When follow-up single 'A Night Like This' was featured in an online Martini campaign it went on to reach number 1 in the Dutch single charts in January 2010. That same month Grandmono Records released Caro's much anticipated debut album: 'Deleted Scenes From The Cutting Room Floor'. It entered at 1 in the album charts and reached platinum status within 6 weeks. Overall the album has spent 29 weeks at number 1, breaking a Dutch record set by Michael Jackson's 'Thriller'.

Almost immediately following the release of 'Back It Up', Caro was the subject of attention from many record labels outside of Holland. So far, Grandmono Records has signed license deals in France and Switzerland (Sony France), Scandinavia (Bonnier Amigo), Italy (Time Records), Germany, Austria and Eastern Europe (Universal Germany) and the UK and Ireland (Dramatico), Spain, Portugal, Greece (Sony Music) and South Africa (Just Music).

As Caro has taken her music out of the Netherlands, audiences all over the continent have been falling for her sepia-tinged melodic take on life. 'Deleted Scenes From The Cutting Room Floor' and its various singles have been topping airplay charts in Italy, Germany, Norway and Greece, while in the UK Caro has been embraced by radio - BBC Radio 2 made 'Riviera Life' and 'Deleted Scenes....' Single and Album of The Week respectively, while she was chosen to perform an intimate concert for Smooth Radio competition winners. The album was certified Gold in Poland within four weeks of release, while 'Back It Up' hit number 1 on iTunes charts across Europe, from Italy to Macedonia.

With three nights at Amsterdam's famed Heineken Music Hall lined up for the end of the year, 'Deleted Scenes...' has now sold over 200,000 copies in the Netherlands, certifying 4x platinum. With both critics and audiences agreeing they had a star in their midst, Caro has topped her year off by receiving prestigious Dutch music accolade the Edison Award for Best Female, an MTV EMA nomination for Best European Act and an EBBA award.

'Deleted Scenes From The Cutting Room Floor' is the sound of swapped glances across a crowded dancefloor. It's the sound of a party that begins late and carries on until the sun rises. It's an album full of songs about dancing, flirting and declarations of independence. Her smouldering vocals update the classic Americano sound with a contemporary sheen and suggestive lyrics over a melting pot of sounds and influences - yet the sound is entirely, inimitably that of an exciting new artist capturing hearts and minds across the continent.

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